Now I have a reason to go to NYC.

This is interesting news I thought many of you will be interested. Especially the Canadian readers. On Monday morning, Tim Hortons, Canada's biggest Coffee and Donut chain will be opening 13 locations in the Big Apple, New York City.

It's quite the branding exercise as native New Yorkers, who have never heard of Tim's, will all of a sudden be bumping into them, perhaps numerous times a day.

Click here to read the article: Tim Hortons hits Big Apple

This is a huge branding exercise. I'm very curious to see how it turns out. Maybe there are enough Canadians in NY to support 13 stores without the help of a well known brand.

Take Care. Let me know what you think. Will Tim Hortons make it there? Can they make it anywhere? Leave a comment below.

Robert Scozzari RGD – President, Clover Road
Stand out from your competition. Stand out to your prospects.
www.cloverroad.ca | 905-865-0033 | robert@cloverroad.ca