2012 Olympic Logo caused much controversy
The 2014 Winter Olympics has officially revealed it's new logo recently. The new logotype is a very simple, easy to read and identify. I have to be honest, I'm not blown away by it. I do think the play with the "hi" and the "14" is interesting. To be honest, I think its far too safe. I think they are trying desperately to not stir the pot after 2012 logo caused so much controversy.
Here is a close up of the new 2014 Olympic Logo…
What do you think? Let me know.
Ciao,
Robert Scozzari RGD
